7,000 pairs of shoes made from ocean waste go on sale

We recently reported on a very unique shoe concept. The popular brand Adidas and the organisation Parley for the Oceans created a joint project of shoes made of plastic waste. Of course, the most important thing was where to get the ‘raw material’ directly from the ocean waters.

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Over the past year, using a 3D printer, a prototype was created. The whole premise of the project was to demonstrate to the footwear industry how they can redirect their activities to contribute to the disposal of oceanic waste in addition to reducing costs and maintaining quality.

Today, the first pairs created according to this noble idea are already being released on the market. Around 7,000 pairs of shoes, made by Adidas from plastic waste, are to be sold. The sale will take place online from mid-November and the price per pair will be around $220.

The shoes, created by Adidas and Parley for the Oceans, are made from 95% ocean waste that was extracted from the water near the Maldives. Interestingly, the remaining 5% are also recycled materials. The final product has been named ‘UltraBOOST Uncaged Parley’.

At the moment, only 7,000 pairs are scheduled for sale, but Adidas has big plans for products based on this idea. We can expect to see more pairs in the near future, as well as an expanded line of products created in this way.

“In 2017, we plan to create 1 million pairs of shoes, using the technology and experience acquired so far. However, our main goal is to get to the complete elimination of new plastic and replace it with recycled plastic.” – stated a representative of the German company.

Source: sciencealert.com